Is your business creating video content?

Is your business creating video content?

Article Written by Katina Jaye Beveridge, ASBAS Advisor, Western Sydney Business Centre Since the introduction of Tik Tok, Video has taken over the world. Consumers have increased their watch time by 96% with 90% of viewers wanting more video content from businesses...
Tips for creating great reels/TikToks

Tips for creating great reels/TikToks

Article written by Nathan Todd, ASBAS Advisor, Western Sydney Business Centre. There is no doubting the influence social media can have on your business, but are you struggling to market your business? You may have realised recently that the organic reach for posts on...
Is TikTok the New Google?

Is TikTok the New Google?

Article Written by Katina Jaye Beveridge, ASBAS Advisor, Western Sydney Business Centre TikTok is being used as a search engine by a new generation of web users. How does this affect marketers and publishers? TikTok has long been known as the go-to social app for...
Reels/TikTok for Marketing

Reels/TikTok for Marketing

Article written by Nathan Todd, ASBAS Advisor, Western Sydney Business Centre. How is your business currently performing on social media? Have you checked your insights to see what your audience responds to the most and what they ignore? It’s time to take a step back...