ARTICLES AND NEWS

Christmas Marketing Checklist

Article written by Hannah Stack, Business Advisor, Western Sydney Business Centre. It’s November which means Christmas is around the corner and the final business year is coming to an end… 2022 has been another big year for small businesses. This time of year business...

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Social Media Tips

Article written by Nathan Todd, ASBAS Advisor, Western Sydney Business Centre. There is no doubting that social media pages are getting harder and harder to manage for small business owners. The platforms are constantly changing as is what works/doesn’t when it comes...

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Business in focus – True Blue Stitches

For this month’s Business in Focus we will be interviewing Robyn from True Blue Stitches. True Blue Stitches is a family-based business in the Hawkesbury District. Robyn established this business in 2019 after deciding to leave the corporate world and follow her...

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Business In Focus- J&M Costa

For three generations J&M Costa has been serving the Nepean area. What started with John Costa with his electrical installation and contracting business in 1964, to what is now known as J&M Costa Enterprises operating from their Penrith head office. Now employing over...

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Business in Focus – Moon Sahra

Moon Sahra is an e-commerce store selling only the highest quality beauty products online, and the founder who we are interviewing this week is Marina. Born out of a trip to Morocco where Marina stumbled upon the purest argan oil, which is as rare as finding a pot of...

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Business in Focus – Brain Wise Learning

Business in Focus – Brain Wise Learning Our Business in Focus is a series of focused on our small business clients which we helped through the digital solutions program. For this week’s ‘Business in Focus’ we are interviewing Monique who is the owner of Brain Wise...

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Google Ads vs Social Media Ads: Where to Invest?

Article Written by Katina Jaye Beveridge, ASBAS Advisor, Western Sydney Business Centre In this digital age where organic reach is continuously dropping, paid advertising has been the life-saving option for most businesses. The two major advertising platforms...

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Is your business creating video content?

Article Written by Katina Jaye Beveridge, ASBAS Advisor, Western Sydney Business Centre Since the introduction of Tik Tok, Video has taken over the world. Consumers have increased their watch time by 96% with 90% of viewers wanting more video content from businesses...

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Tips for creating great reels/TikToks

Article written by Nathan Todd, ASBAS Advisor, Western Sydney Business Centre. There is no doubting the influence social media can have on your business, but are you struggling to market your business? You may have realised recently that the organic reach for posts on...

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5 Social Media Hacks for Small Business

Article Written by Katina Jaye Beveridge, ASBAS Advisor, Western Sydney Business Centre Social media plays an important role in promoting your business, regardless of the size of your business or what industry you are in. But growing your social media takes more than...

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